Use Your Merchant Account to Increase Your Revenue

My focus is usually on saving
my clients money instead of helping them increase their revenue. Today
that changes; I have a method that for an average business creates an
additional $19,000 in the first year of use. Wondering what this method
is? It is a gift card and/or loyalty program.
My sixth grade son had a birthday party to attend a few weeks ago and I asked
him what gift he would like to purchase for his friend. The answer?
A gift card. After the party I asked what the other kids brought as gifts
to the party. The answer? Gift cards, everyone of them!
That got me thinking, when I receive a gift card what happens? For me it
is one of two things; I either lose the card or I go into the store and
purchase an item worth more than the gift card amount. Either way the
company that sold the gift card wins.
Here is how it a gift card program might break down for a small retail
business:
Revenue
Average Gift Card Value $25
x 500 cards sold = $12,500
Customer spends more that
value of
card $10 x 500 =
$5,000
TOTAL SALES =
$17,500
Cost of Goods Sold @ 50%
= $8,750
Gross
Profit = $6,250
10% cards never redeemed
= $1,250
NET
REVENUE = $7,500
Program Costs
Materials(cards, card holders, etc.)
= $500
Transaction Processing
$41/month x
12
= $492
TOTAL
ANNUAL COST = $992
NET PROFIT = $6508
Have I peaked your interest? I imagine for many of you reading this post
a program like this has long been on your to do list. So how do you get set up? Just fill out the form here and when I contact
you let me know you would like a gift card program.
If you would like some more
information here are some links that will provide more information:
Project
your own gift card program ROI
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