Interview: Marketing and PR Expert Don Simkovich

When I first started writing this blog last year I connected with a fellow new business blogger, Don Simkovich. We lost contact with each other until I saw his blog recently on Technorati . So I contacted him to see if he would allow me to interview him in his areas of expertise, [...]

Posted on April 3rd, 2008 by Robb Lejuwaan in Business, Marketing, PR , , ,

Great Lessons for Small to Mid-Sized Business Owners

Source: WikipediaAmerican Express has begun advertising a new website they call “Open Forum - Networking, Ideas and Expertise for Business Owners.” Before I visited the site I thought it would be cheesy - I was wrong. They recently shot a bunch of videos at the recent Consumer Electronics Show in Las Vegas [...]

An SPT Processing Statement is a Sales Tool? What?

by John Robinson
We know you’re successful business people. (I mean, you’re reading StraightPassThrough.biz, right?) And this means you probably have a pretty good idea who your customers are.
But what if you could use your processing statement to really market to specific customer groups? What if your statement was a powerful sales [...]

Blog Radio Interview - VerticalResponse CEO

I randomly came across this blog radio interview with VerticalResponse CEO Janine Popick where she talks technology and how small business can level the playing field with large corporations as well as e-mail marketing. I thought the interview interesting for several reasons:
1. Most of my clients will benefit from listening to this short [...]

Posted on August 18th, 2007 by Robb Lejuwaan in Business, Marketing , , ,

Blogging Dilemma - Getting Paid For a Post

I love Google! Almost every day they send me various e-mails with lists of web page and blog offerings for words and terms have previously selected. It is called Google alerts - set your alerts up here.
Anyway, since I work with merchant accounts, one of my alerts is for “merchant accounts.” Lately [...]

Posted on July 15th, 2007 by Robb Lejuwaan in Customer Service , , ,